The High-rise Office Tower as a Global ‘Type’: Exploring the Architectural World of Getty Images and Co

Monika Grubbauer

doi:10.4324/9780203864074-10

The High-rise Office Tower as a Global ‘Type’: Exploring the Architectural World of Getty Images and Co

^*Corresponding author for this work

Abstract

Stock agencies, or image banks as they are also called, play a crucial role in the production of visual information in contemporary mass media. They provide mass-produced, ready-made images for editorial purposes, advertising and design, and allow media professionals to save time and costs. With the evolution of digital image editing techniques and worldwide internet access, the stock photography market has rapidly expanded and largely moved online since the mid-1990s. Following a series of mergers and acquisitions it has been marked by the emergence of a few ‘super-agencies’ - Getty Images being currently the largest - as well as by the global expansion of these agencies’ activities.

Original language	English
Title of host publication	Re-shaping Cities
Subtitle of host publication	How Global Mobility Transforms Architecture and Urban Form
Publisher	Taylor & Francis
Pages	63-80
Number of pages	18
ISBN (Electronic)	9781135189099
ISBN (Print)	9780415492904
DOIs	https://doi.org/10.4324/9780203864074-10
Publication status	Published - 1 Jan 2009

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The High-rise Office Tower as a Global ‘Type’: Exploring the Architectural World of Getty Images and Co. / Grubbauer, Monika.
Re-shaping Cities: How Global Mobility Transforms Architecture and Urban Form. Taylor & Francis, 2009. p. 63-80.

Research output: Chapter in Book (Inbook) /Conference Proceeding › Book Chapter › Research Article/Contribution › peer-review

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The High-rise Office Tower as a Global ‘Type’: Exploring the Architectural World of Getty Images and Co

Abstract

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